Having a website is just not enough today. You need to make it interesting enough for the visitors to come and visit. Further, the content should be engaging and easy to read. It is very important that you retain visitors and provide them attractive content that could be easily read and understood. These are key reasons that web design careers are so prolific. In out previous article Simple Yet Effective Tips To Increase Your Blog Traffic, we explained you how to bring traffic to your blog in easy simply ways.
You can easily acquire a CMS based website from a Custom PHP Development service provider and adjust the content according to your wish. Otherwise, you can also develop the website on your own by using a website development software program. Whatever you choose, the most important factor that’s going to affect viewers is the content. It is your responsibility to present the content on your website in most appropriate manner.
Mentioned below are 3 tips that can help you in making your website content engaging and effective.
Break The Content In Small Segments
Reading information over the web is an entirely different experience as compared to printed information. It has been observed that people tend to read only small parts of the content at a time and refrain from reading all the content at once. Especially, if there is too much information on the page which is not organized then it is highly unlikely that they would stay for very long on the website. You need to break the content of each page into smaller segments so that it looks well organized. It will make it easy for them to skim the content. If they find anything of interest then they can start reading it from there.
Use Proper Headings And Subheadings
As you are going to use many paragraphs therefore it would be better to use subheading to label the content. This would also make it easier for the reader to find the interesting content. Having a proper title or heading for each page is also very important. Blogs need to have highly attractive and lively headings so that they can attract users to read the content. Headings and subheadings also make it easy for the reader to skim the content.
Page Relevant Content
You need to have page relevant content that is self sufficient and does not requires any reference or connection from other pages. People usually make the mistake of writing connected content for each page assuming that the reader would have gone through other pages. You need to understand that it rarely happens that a reader would go through all the content on a website. The content on each page should be independent and should be able to make sense even when a person directly lands on that very page. If the user is not able to understand the content or if you have referred to other pages on the website then user might leave the website without reading any further.
Content Is The King
There is a very famous saying in the SEO and web industry, “Content is the king” and this is absolutely true. Unless and until you are able to provide informative content in a well organized manner, it is unlikely that you will see much conversion or leads from the traffic coming on your website. Therefore, use good content and use it in a well organized manner to get maximum benefit from your website.
We would also recommend you to read Some SEO Tricks Which Can Get You Banned In Google Search so that you don’t get penalized by Google.
About Author: Amy is associated with Xicom Technologies, a renowned PHP and web application development company offering highly business centric and reliable custom PHP development services and Custom .Net Development services to clients spread all over the world. If You Wish To Write Articles For Whitec0de Magazine, then Click Here.